Homo Economicus

I had to look the title up and read some to try and grasp what it is that could possibly make money move. Luckily other people had the thought strike them too. The idea of fair exchange is prevalent.

'Homo Economicus' is referring to the idealized concept of an economic man. Google it. Search it out. (which these days, that should be gender neutral and translated as person?)

I'll save that note for the Editors in Chief.

Either way, what I mean to say is that it was first thought to be entirely rational upon it's conception and later discovered that this theory wasn't immaculate or wholly sublimely logical at all.

What we find is actually and factually, we're all a little unrational and more emotional. We make decisions based on how we feel and then reverse engineer those. Or what I'm now calling "Culture Vulture Wars"

Cost.

Benefit.

Demand.

Supply.

Risk.

Relationships.

Need.

Resources.

Want.

Revenue.

All are competing priorities for the economic person and each is leveraged against an individual's biological functions as well as their emotional state of mind with colors and phrasings. "A person's poor choices is what makes other people rich."

That's today's value statement.